The Luxury of Mobility Marketing
By James Catanich
Effective advertising still remains deeply rooted in the idea of differentiating your brand.
To address this marketing goal, successful mobile internet marketing embraces a structured analytical approach to mobile marketing that quantifies which consumer segments are converting. This data stream often includes the results from Google Search Console, Google Adwords, Google Analytics. that allow us to conduct multivariate testing of your mobile users that include timestamps, handsets, carriers, encoded publishers and channels.
In short, you have real, no BS data to make business decisions with.